Baravalle, a graduate in mathematics and physics, came to Fiat in 1999 were he held numerous marketing positions before being appointed as head of marketing at Alfa Romeo in September 2003. In November 2004 he was promoted to head Lancia, succeeding Luca de Meo while in Spetmeber 2005, he took over the reigns of Alfa Romeo from Karl-Heinz Kalbfell.
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