BMW Calls Italian Facebook Users to Choose Paint Scheme for 1-Series Special Edition

A team of young designers at BMW have created 16 bespoke paint schemes for a special edition version of the 1-Series hatchback that will be sold exclusively in the Italian market. BMW has launched the project on its Italian Facebook page and is calling users to vote for their favorite design. The winning paint scheme will be produced in collaboration with 3M on a limited run of 1-Series models aptly called "EDITION". Read more »